How Lacework Can Help Increase Sales

Increase Sales

AWS Marketplace is a digital catalog of software products that makes it easy for customers to find, buy, and immediately start using the software they need. AWS Marketplace provides sellers with an easy way to reach new customers and increase sales.

Lacework offers a guide for AWS Marketplace sellers on detecting and preventing threats, increasing security, and improving compliance posture.

What is Lacework?

Lacework is a cloud security platform that helps you detect and prevent threats, increase security, and improve compliance. AWS Marketplace sellers can benefit from Lacework’s comprehensive security solutions.

Cloud-Native Platform that Integrates with AWS

Because it is designed to work in the cloud, Lacework integrates effortlessly with your existing AWS environment. This feature means you can get started quickly and have comprehensive security coverage of AWS services, including IAM, S3, Lambda, EC2, EBS, and more, with little effort or disruption.

A Unified Approach to Security

Lacework takes a unified security approach, covering all of your AWS resources, not just some of them. This comprehensive coverage helps you to detect and prevent threats more effectively.

Continuous Monitoring

Lacework monitors your AWS environment for changes and activity that could indicate a security threat. You can quickly identify and respond to threats before they have a chance to cause damage.

Tailored Security Policies

By providing ready-made security policies that are tailored to AWS, Lackework makes it easy to get started and ensures that you have the proper security controls in place.

Integrated Compliance Reporting

According to a Ponemon Institute report, the average cost of a data breach is $3.86 million. Imagine how devastating that could be for your business. Lacework’s compliance reporting features help you to avoid such costly breaches by keeping track of your compliance posture and providing reports that show how you are doing.

The integrated compliance reporting makes tracking your progress easy and ensures that you meet all relevant security standards. This can save you time and money on compliance audits and help you to avoid potential fines.

How Lacework Improves Sales

While there’s no guide for AWS Marketplace sellers and what level of success  they’ll achieve, security is a fundamental part of any good sales strategy. By offering additional security, Lacework can help you to increase sales in the AWS Marketplace.

According to Forbes, the Identity and Access Management (IAM) system that Amazon uses doesn’t meet all of the security needs of a business using AWS, especially regarding Privileged Access Management (PAM). Adding additional security will give potential customers the peace of mind that their data will be safe when using your software.

Higher Security Rating

Lacework can help you improve your security posture, leading to a higher security rating in the AWS Marketplace. This rating will make your products more attractive to potential customers who are nervous about security and help you stand out from the competition.

Compliance with Regulations

Lacework can help ensure that your products comply with industry regulations, such as PCI and HIPAA. PCI is a set of requirements for businesses that handle credit card information, and compliance is essential if you want to sell to companies in this industry. HIPAA compliance is also critical for many software products in the healthcare industry. By demonstrating compliance, you can show potential customers that you take security seriously and that you are a trustworthy supplier.

Improved Customer Satisfaction

Better security means better customer satisfaction. Customers are looking for products that will keep their data safe, and you can give them the assurance they need, driving increased sales and customer loyalty.

Lacework can help you increase sales in the AWS Marketplace by providing the tools you need to improve your security posture, demonstrate compliance, and improve customer satisfaction. With Lacework, you can give potential customers the peace of mind that their data will be safe when using your software. Contact us today to find out more about how

Final Thoughts

WhiLacework can help you increase sales by acting as a guide for AWS Marketplace sellers concerning security standards. By providing additional security and compliance features, improving your security standing, and demonstrating compliance, you can show potential customers that you take their security seriously and that you are a trustworthy supplier. If you are looking for ways to improve your sales in the AWS Marketplace, Lacework is a great solution


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